The CEV Champions League Volley 2026 for women, renowned globally as the most prestigious club competition, will now be officially known as the CEV ZEREN Group Champions League Volley. This significant shift follows a new naming partnership with ZEREN Group, a groundbreaking agreement that marks a substantial step forward for European Volleyball, particularly the women`s game. Women`s volleyball enjoys immense popularity and success in Türkiye, the country where ZEREN Group was founded before expanding its diverse operations across four continents and into eight sectors, including energy, shipping, trading, media, hospitality, professional services, manufacturing, and banking.
CEV President Roko Sikirić (right) and ZEREN Group Board Member Seda Zeren Adıgüzel (left) at the signing ceremony.
This pioneering collaboration is a direct result of strategic efforts by CEV leadership to elevate the Champions League Volley to new heights and further solidify its status as the exclusive stage where the world’s top players showcase thrilling volleyball action in an electric atmosphere. It represents the first naming rights agreement of its kind for the competition in nearly a decade, with further commercial partnerships anticipated to be announced in due course.
“My primary objective, clearly articulated during my CEV presidential campaign, was to harness the vast, largely untapped potential of the CEV Champions League Volley. Partnering with ZEREN Group gives me confidence that we can unlock this potential and elevate the competition to unprecedented heights. We aim to create an unforgettable experience for both players and fans, fostering a synergy with our naming partner to establish the women`s CEV ZEREN Group Champions League Volley as a global benchmark in international volleyball and a leading example for women`s sports worldwide.”
— Roko Sikirić, CEV President
CEV President Roko Sikirić (right) and ZEREN Group Board Member Seda Zeren Adıgüzel (left).
Seda Zeren Adıgüzel, Board Member of ZEREN Group, conveyed her immense pride and enthusiasm for becoming the naming partner of the world`s premier volleyball league. She emphasized ZEREN Group`s ongoing efforts to contribute meaningfully to the Turkish economy through its investments and operations, along with its deep dedication to supporting team sports and athletes, especially in women’s volleyball. “This collaboration with CEV is a significant milestone not only for our organization but also for the future of Turkish volleyball,” she stated. “I am confident that the CEV ZEREN Group Champions League Volley will elevate the sport to new heights and inspire a new generation of young girls to pursue their aspirations and achieve their full potential.”
As per the agreement, the 2026 edition of the competition will officially bear the title `CEV ZEREN Group Champions League Volley 2026 Women`. The season is set to kick off in October with its early rounds. Fans can already look forward to the highly anticipated Drawing of Lots, scheduled to take place tomorrow, July 15, at 12:00 CEST. This event will be broadcast live on CEV’s official channels directly from the Broadcasting Centre Europe (BCE) in Luxembourg City.
